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Entrepreneurship Training Course Information |
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 Entrepreneurship Training Course is a micro enterprise entrepreneurship course designed for those who received moderate education, the material is prepared by Steve Marioti, who is the founder of National Entrepreneurship Direction Foundation. The material was awarded ¡°Gold Lantern¡±, which is the top prize of American Education Publishing Houses, it was also rated as top ten entrepreneurship books by New York public libraries.
The 150,000 trainees of the course are from poor households and communities from America, U.K, Belgium, China, Argentina, Mexico, South Africa, India, Salvador , Tanzania and Bermuda, 
This course was first introduced into China by BCF, some chapters and case studies associated with China were incorporated, which make it easier to be used and digested by students and guide them to make their own ways to develop. This high-quality course only charges very low fees or waives fees, by the end of 2006, there are more than 5,500 trainees received training, who included laid-off workers, single moms, migrant labors, disabled and veteran. Courses were organized for trainers of NGOs, schools for migrant labors' children, migrant women who got married with local men, discharged criminals and farmers who don't have land.
There are 20 sessions for the BCF Entrepreneurship Training Course. These 20 sessions will help the trainees to start up and run a micro enterprise.
| Course |
Sessions |
Objectives |
First part
How to start up a micro enterprise |
First session£º
who are the entrepreneurship |
¡¤ make difference between entrepreneurship and employees, discuss pros and cons of being an entrepreneur, and assess your potential of being an entrepreneur |
Second session:
Identify opportunity |
¡¤ identify an opportunity and distinguish idea and opportunity, understand the importance of forming a team, and find out five ways of exploring ideas |
Third session
Meet needs of market |
¡¤ list five ways of meeting needs of clients, explain the difference between products and services, discuss why money-making is not enough to motivate entrepreneurship, identify clients needs and develop it into a business |
| Fourth session: rule of supply and demand |
¡¤ explain interactions among supply, demand and price |
| Fifth session: market survey |
¡¤ conduct a market survey, undertake market research to understand clients needs |
| Sixth session: marketing and competitive advantage |
¡¤ compare sales and marketing, apply four factors of market planning¡¡
¡¤formulate a market plan, analyze your competitive advantage |
| Seventh session£ºpromotion and sales |
¡¤ study promotion techniques: release and advertisement, translate the product function into consumer interests, transform clients complaints into sales features; apply sales rules, learn the nature of sales, when carry out sales interview, keep the goals in mind and explain 7 steps in the interview |
Eighth session£º
formation of company and registration |
¡¤ list four types of companies, explain the differences among them, define four parts of a company |
| Ninth session: business plan |
¡¤ explain how to draft a concrete business plan, your business idea
¡¤ legal structure of a company, unit calculation of service, wholesale or production |
| Tenth session: negotiation |
¡¤ practice negotiation, art of compromising |
Second part£º
How to run a small business
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Eleventh session£º
cost and profit calculation |
¡¤ fix start-up cost, sales costs and operation cost, explain difference between fixed cost and variable costs, calculate gross profit and unit profit and cost. |
Twelfth session£º
prepare adequate financial reporting |
¡¤ raise good habit of reporting, make smart use of good financial standing, proper use of receipts and official receipts |
Thirteenth session£ºfinancial statement |
¡¤ prepare income statement¡¤ calculate net profit or loss¡¤ analyze items according to their percentage of revenue |
| Fourteenth session£ºinvestment return rate |
¡¤ calculate investment return rate¡¤ discuss risk and return |
| Fifteenth session£ºcash flow |
¡¤ prepare monthly cash flow¡¤ prevent drying up of cash which leading to business close down ¡¤ manage cash flow |
Sixteenth£º
break even |
¡¤ identify break even point, define unit sale price, calculate sales of break even point ¡¡ |
Seventh session£ºbanking and financing strategy |
¡¤ list sources of funding¡¤ define debt financing and capital financing¡¡¡¤ finance strategy ¡¤ fundamentals of banking
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| Eighteenth session taxation |
¡¤ identify various type of taxes¡¤ legal liability of a successful business owner ¡¤taxation agent |
Nineteenth session protection of IPR |
¡¤ how to protect IPR¡¡¡¤ trade mark and copyright¡¤ pros and cons of chartered business¡¡¡¤ description of chartered business¡¡¡¤ compare the license grant and chartered business |
Twentieth session£ºsocial responsibility |
¡¤ enterprise social responsibility gold rule implement business ethic in your business how your business helps the local community |
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BCF entrepreneurship support |
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 £¨1£©internet based communication gateway http://www.bcf.org.cn/bbs/Boards.asp
aluminums of entrepreneurship training courses can log in it( name+ course number)
£¨2£©entrepreneurship journal will be mailed to aluminums, which covers training courses, reports of aluminums and entrepreneurship policy and information
£¨3£©provide information exchange for local aluminums periodically, experts are invited to provide consultation, seminars are organized for aluminums for exchanging ideas, and other philanthropy events are organized 
£¨4£©a small resource center is built to provide service to aluminums
£¨5£©regional aluminum conference is organized annually
£¨6£©excellent aluminums who are recommended by regions will attend national aluminum conference held in Beijing or other cities
£¨7£©prizes for entrepreneurship training and practice are rewarded, for example, entrepreneurship diary, entrepreneurship diary prize, excellent business plan, excellent trainees will be offered opportunities of business study and practice
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Program Development Strategy |
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 £¨1£©work with government, NGOs and other organizations to train qualified trainers, who will delivery training to prisoners and those who are in correction institutions.
£¨2£©work with government, NGOs and other organizations to training certified entrepreneurship trainers, who will deliver training to less fortunate groups( entrepreneurship in town, rural and urban unemployed)
£¨3£©BCF is focus on less developed area or groups of people who are not commercially oriented, therefore, the strategic development area is in southwest, northwest, Hubei, northeast and hashing.
£¨4£©BCF is giving priority to vulnerable groups who are unemployed and lack of training opportunities, priority subsequent: prisoners and people under correction who are going back to the community, rural and urban employed, and entrepreneurship inn town.
£¨5£©BCF is looking to establish strategic partnership with other NGOs and develop a network for supporting entrepreneurship.
£¨6£©work with partners to develop a aluminums support network
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Program cycle |
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Firs stage( training of trainers) £º
Second stage £¨ training £©£º
Third Stage £¨ Aluminums support £©£º
Fourth stage £¨ Sustainable development £©
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